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Why the Polo Shirt has Made a Comeback Within Ladies' Fashion

The polo shirt is not a new fashion own version of the polo shirt. It
creation. It first appeared as part of appeared everywhere. You could wear them
the fashion scene in the late 1800s. to work, at home and in actual sporting
Oddly enough, and fittingly so, polo events. Firms branded their version with
shirts were first described as such in one or another "cute" symbols.
reports on polo players. Male Polo After the 1970s, the polo shirt lost its
players of the Hurlingham Polo Club place in the popular culture. Fashion
actually wore them in Buenos Aires in passed it by until the turn of the new
1893. This makes the Polo shirt, century. The early 2000s saw the
possibly, as one author suggests, the reintroduction of Lacoste's version in a
first true sports shirt. limited edition - a black Lacoste polo
Polo shirts had a specific purpose. They shirt with a silver crocodile. By 2006,
were a lightweight and practical shirt to polo shirts began to emerge, once again
wear for a sporting event. Writers as the preppy choice. Lacoste, Nautica,
described them as being ideal for hot Ralph Lauren (Polo) or Tommy Hilfiger
weather. Over time, the polo shirt has polo shirts were all becoming
come to be considered the perfect sport fashionable, appearing on and off the
shirt. courts and greens. The polo shirt has
By the 1930s, the polo shirt was firmly been making a comeback among women's
entrenched as a fashionable and practical fashion.
article of clothing. Although Why is this happening? The reason is the
traditionally considered as white, same as it was for its earlier existence.
colored shirts had been available as Polo shirts are about serving two
early as the late 1920s. Pastels, disparate needs: function and style. Not
greens, blues and reds soon joined the to malign the average T-shirt, but polo
stereotypical color scheme. The gender shirts have the ability to address the
changed as well. American women were casual with a status style. They are
wearing them in the 1930s. versatile as well as functional.
The polo shirt, therefore, has a long and Moreover, they have a designer's touch,
proud sporting history. It is best known that little brush with "fame" granting
because of one man - Rene Lacoste. each garment a special status.
Erroneously, it is considered a Lacoste People still wear the polo shirt in an
invention. He and Andre Gillier joined athletic environment. It appears on golf
forces and produced a version of the polo courses and on tennis courts. Polo
shirt. Lacoste however, didn't market his players sport them in their matches. They
shirt until 1933. Moreover, his add a touch of class to a skirt,
advertisements indicate he referred to it jodhpurs, shorts or pants. Yet, today,
as a "golf" and not a "polo" shirt. His the polo shirt appears on the backs of
shirt type was not marketed in the United people performing their day-to-day and
States until 1951. mundane tasks. Its adaptability, however,
In the 1970s, Lacoste's gold shirts allows it to become part of their social
became considered a status symbol. These and semi-professional daily obligations.
polo shirts were still referred to as Suburban moms can wear it to do practical
golf shirts but the marketing indicated things then move onto social affairs.
they were suitable for both home wear and Designers such as Leon Levin are able to
for out on the tennis courts. Their long tailor their polo shirts to active women
tail made them easy to tuck in the back for use on the coarse or at home.
of shorts or skirts. The polo shirt possesses versatility. It
The popularity of the newly remarketed is good for both casual and social
polo shirt is the result of the functions. Anyone can wear it. In truth,
philosophy of the age. The preppy look is it is adaptable to today's women's
very in, in the 1970s. Other companies fast-paced lifestyle.
follow Lacoste's lead and market their




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