Pave the way for Chinese culture, children's shoes Hang stirred domestic market

At present, China's annual consumption of shoesdifferent groups.
worth nearly 500 billion yuan, almost the same withThird, human resource with reasonable. Hua Heng has
children's clothing, and in the next few years will bedeveloped a large number of outstanding talents,
about 8% per year rate of increase, the marketthey have advanced design concepts, be sensitive to
potential is enormous.design new products to meet consumer demand for
As a development, production and integration ofphysical and fashion.
children's shoes as a wholly foreign owned enterpriseFourth, to establish the terminal operating system for
in Fujian Province of China Hang Sporting Goods Co.,enterprise development. Hua Heng has a perfect
Ltd. will be Chinese and foreign well-known cartoonsales network, the choice of the dealers also very
characters and their own culture and blend in thestrict to ensure that consumers can buy a good
market, establish a high-end brand image. Strongproduct.
brand and rare in the domestic shoes market, ChinaA gathering of high talent
Hang how winning? Trends in children's shoes tend to"China Industry News": talent has become the core
demand, brand today, Hua Hang there, what kind ofcompetitiveness of modern enterprises the main part
countermeasures? With a series of questions, theof China in this regard Heng What are the
reporter interviewed a few days ago, generaladvantages?
manager of Fujian Province, China Hang Li BingyuanLi Bingyuan: first-class talent to build first-class
sports.enterprises. Hua Heng adhere to the "technology is
Product quality is the liferoot, innovation is the soul, talent is the" business
"China Industry News": quality management andphilosophy has always been the human resources
business development solidarity, how do youdevelopment as a business venture of this,
understand?competition for the development of this. At present,
Li Bingyuan: For China Hang, the quality andChina has formed a King Henry who dedicated, fair
management is the vitality of enterprises. Therefore,competition, respect knowledge and talents
companies with world-renowned brands carried outatmosphere. Trying to retain people, pay and
co-production, such as PUMA, FILA, Wal-Mart, Barbie,conditions, culture, talent management system to
Disney and so on, and through the PUMA'skeep people Wah Hang a cluster of high talent.
international human rights group's B-level certification.What is talent? Can be competent at their jobs,
Hua Heng product quality has always been regardedpeople who dare to blaze new trails is the talent.
as "product development is to meet customerWhether Doctor, Master, senior management, or
needs." We believe that product or service moreproduction line of ordinary workers are both Chinese
suitable for the consumer, the more consumers canHang growing and indispensable talent. Hua Heng is a
be sure. Company's products should meet threebusiness, it is a cause, need tens of thousands of
requirements: First, can play its proper role, when thepeople to success. We welcome more people to join
customer needs, can provide at any time. Second,the ranks of China Hang.
reliability is the product have high quality, stand thePave the way for a brand culture
test of consumers. Third, maintainability, that is,"China Industry News": It is reported that China Hang
products can play a protective effect on users.branding very unique and specific mean?
"China Industry News": the face of growing marketLi Bingyuan: Brand is an important part of corporate
demands high quality, Hua Heng how to improve theculture. Hang in China are very focused to build the
quality of products and services?brand into the culture. Inspired by Hot Wheels
Li Bingyuan: To provide high quality products andOriental mythology, brave, stubborn young hero us,
services, China carried out from four aspects Hangthe movie "Spider-Man" in the classic cartoon
effective improvements.characters both good and evil Spider-Man, Hang in
First, the development of a clear objective of theChina's elaborate design, designers have become
quality. Enterprises should provide consumers with theChildren's sports shoes brand.
best, most reliable quality products. Allow consumersCurrently, Hua Heng's "Supreme us" and "Spider-Man"
to buy peace of mind and must be assured thatseries of children's shoes, casual shoes have become
China Hang quality development.a strong children's brands in the market, establish a
Second, on a regular basis develop competitivehigh-end brand image. Due to the culture, the perfect
products. Every product we develop are from thecombination of brands and products, China Hang won
consumer point of view, each followed by a productthe children's favorite children's shoes, and thus the
design are the trend. To this end, we particularlydomestic shoes brand launched a new round of
from the United States brand to meet the needs ofconsolidation wave.